Chii chinonzi LED billboard rori?
Rori yemagetsi ye LED inoshanda sei?
Mabhenefiti ekushandisa LED bhodhi rori yekushambadzira
Rori inotakura bhiribhodhi inoita marii?
Kushambadzira kwekunze kwave, munhoroondo, imwe yeakanyanya mukurumbira uye akapararira nzira dzekushambadzira nekuda kwemari yakawanda yaakakwanisa kuunza kune kuwanda kwemabhizinesi.Makambani akaita seMcDonald's, Amazon, Google, uye Geico anoshandisa mari yakawandisa pane iyi nzira yekushambadzira, iyo inofanirwa kupa vaverengi zviratidzo zvakajeka nezvekubudirira kwayo.
Imwe yenzira dzinobudirira kwazvo dzekuita kushambadza kwekunze ndeyekushandisa mota (kazhinji marori) anogona kuratidza zvinhu zvedu zvekushambadzira zvedhijitari munzvimbo dzakawanda.
Mukunyora uku, tichave tichitsanangura kuti rori yebhodhi re LED chii, kuti rinoshanda sei, nei uchifanira kuisa mari mariri, nemitengo yaro (yekuroja nekutenga).
Chii chinonzi LED billboard rori?
Rori yedhijitari yebhillboard kana kuti “mobile billboard”, sezvingadaro zita rayo, imota ine one kana akawanda maLED skrini, inokwanisa kuratidza vhidhiyo kana ichiri-mufananidzo kushambadzira kana meseji meseji.Icho chishandiso chekugadzira uye chinobatsira chekushambadzira kunze kwemba.
Rori yemagetsi ye LED inoshanda sei?
Mabhodhi echinyakare mabhodhi makuru ekunze anoshambadza anoramba akasungirirwa kune dzimwe nzvimbo (kazhinji migwagwa mikuru nemimwe migwagwa ine vanhu vakawanda) kuti akwezve vanhu kubhadhara mari yechigadzirwa kana sevhisi yauri kupa.
Mabhodhi ezvikwangwani kana marori ebhodhi akavakwa akatenderedza pfungwa iyi asi, pachinzvimbo chekuti amire, anozokwanisa kufamba kubva pane imwe nzvimbo kuenda kune imwe, zvichiita kuti vashambadziri vasvike kunzvimbo nenzvimbo dzine chikamu chikuru chevateereri vavo, pane kungoonekwa ruzhinji rwevanhu (vazhinji vangave vasingakodzeri yavo yakanaka mutengi chimiro).
Kune akawanda akasiyana marori anogona kutengwa kana kurendwa.Mamwe marori epamberi angave ane hydraulic nhanho uye anosimudza akabatanidzwa kuti agonese kuita mhenyu, kutaura, kana zvigadzirwa kuratidzwa sekushambadzwa kunoratidzwa (kunyanya inobatsira mumamiriro ezviitiko zvakakosha uye fairs).Vamwe vaizongotamba imwe chete kana akawanda ma LED skrini, iyo yekupedzisira ichigonesa kudhindwa kwemafaera enhau akawanda kana kuoneka kwechinhu chimwe chekushambadzira kubva kumakona akasiyana.
Mabhenefiti ekushandisa LED bhodhi rori yekushambadzira
Marori emagetsi e LED akazara nezvakawanda zvakanaka kana achienzaniswa nezvimwe zvakawanda zvekushandisa zvekushambadzira.Kuziva:
1. Kusvika Zvirinani
Chinangwa chikuru chekushambadzira ndechekuunza ruzivo rwechigadzirwa kana sevhisi kune avo vangachida uye kubatsirwa nacho.
Kazhinji, kuti zano rekushambadzira rishande, rinofanirwa kutungamirwa kune vanhu vanozadza maitiro edu e "vatengi vakanaka" kana "vatengi personas", kureva, archetypes emunhu chaiye angave anonyanya kushandisa mari pane yedu. chigadzirwa kana sevhisi.
Mabhodhi enharembozha anokupa iwe kugona kuratidza ad yako munzvimbo dzinoungana chikamu chikuru chevateereri vako.Semuyenzaniso, kana bhizinesi rako richitengesa zvipfeko zvemitambo, unogona kufambisa rori yako yebhodhi kuenda kuzviitiko zvemitambo kuitira kuti uwedzere ruzivo rwemhando yako kune vanhu vanoda zvemitambo uye vangangoita kuti zvavanoda zvizadziswe nekutengesa kwako.
2. Kunyanya kuzivikanwa
Mabhodhi ezvikwangwani anogona kushanda dzimwe nguva, asi, muzviitiko zvakawanda, bhodhi rako rinofanirwa kukwikwidza nehuwandu hwevamwe munzvimbo yakatsvikinyidzana, zvichikurira vateereri uye kunyange kuvatsamwisa kusvika padanho.
Zvimwe chete nekushambadzira kwepamhepo.Kunyange zvichibatsira mune mamwe mamiriro, vanhu vazhinji vanongofanira kudzvanya bhatani rekuti "skip ad" kana kusuduruka kuenda, vachisiya imwe kushambadzira isingaonekwe.
Marori eBillboard inzira dzakasiyana-siyana, zvichiita kuti vashandisi vaendese kunzvimbo dzakarongwa kure nekusvibiswa kwekuona.Nguva zhinji, marori aya anogona kunge ari pakati penzvimbo dzine vanhu vakawanda dzine chifambiso chinononoka, "kumanikidza" vateereri kuti vaone vhidhiyo yese kana meseji vasingazive, zvese netarisiro yekuunza akawanda anotungamira semhedzisiro.
Chimwe chinhu chekufunga nezvacho kukwezva kwemabhodhi emafoni.Sezvo vasina kujairika semamwe masvikiro ekushambadzira, vanozopedzisira vamutsa kutarisisa kubva kune vateereri.
Kuenzanisira, mwero wekuchengetwa kwezviziviso zvinoratidzwa parori yekushambadzira yeLED inogona kusvika kusvika 97% maererano nechinyorwa ichi neOkunze Advertising Magazine.Bata izvi nezvidzidzo zvinoratidza kuti 68% yevatengi vanoita sarudzo dzekutenga vari mumotokari uye unogona kutanga kuona mufananidzo mukuru.
3. Mutengo-kubudirira
Nzvimbo dzeBillboard dzinogona kunetsa, kubva pa700-14,000 $ pamwedzi.Zvichakadaro, sezvatichaona munguva pfupi iri kutevera, mabhodhi enhare anogona kudhura zvakanyanya pakurenda (kunyanya kana ukaronga kuhaya imwe kwemwedzi wese kana gore).
Zvakadaro, iwe unogona zvakare kubata nhare mbozha bhodhi rori kutengeswa, imwe nzira huru kana iwe uchida kuchengetedza mari kwenguva refu.
Chekupedzisira, iwe unofanirwa zvakare kuverenga iyo njodzi / mubairo chiyero.Pakutanga kuona, sarudzo yekurenda nharembozha inogona kudhura zvakanyanya kana ichienzaniswa neakamira, asi iwe unofanirwa kufungisisa nezve huwandu hwevanotungamira uye vangangove vatengi vaunenge uchigadzira nekudyara uku, kusiyana nekudzoka. iwe unowana kubva pakuve nekushambadzira kusina basa kunosundirwa padivi kana kusanganiswa neboka rezvimwe zvinhu zvakasiyana-siyana.
Uku kufunga kwekupedzisira kunoshanda segway rakakwana remubvunzo wedu unotevera.
Rori inotakura bhiribhodhi inoita marii?
Hazvisi nyore zvakanyanya kuwana LED skrini rori inotengeswa, nekuti mazhinji emarori aya anowanikwa chete ekurojesa.Nekudaro, vamwe vatengesi vaizopa izvi nemari yakaderera seUS$1,500 kana yakakwira seUS$50,000.
Mitengo yekurenda inowanzoverengwa zuva nezuva.Mitengo iyi inogona kusiyana zvichienderana nemamiriro emusika, pamwe nedhizaini, saizi, uye kureba kwemushandirapamwe wekushambadzira.
Mabhodhi enharembozha ane mifananidzo isingachinjiki anogona kuita pakati pemadhora mazana matatu nemazana mashanu emadhora parori/ pazuva.Zvichakadaro, Digital mobile billboards inogona kuita kuti iwe upedze mari inosvika $1800 parori/ pazuva.
Marori emagetsi e LED anodhura zvakanyanya nekuda kwehunyanzvi hunoshandiswa kuita kuti vashande.Iwe zvakare uchange uine nguva shoma yawakagoverwa kuratidza ad kana meseji.
Kune mamwe mabhizinesi, kuhaya rori kunomiririra sarudzo iri nani sezvo vasingarambe vachishandisa mota idzi.Muzviitiko zvakasiyana-siyana, zvakadaro, makambani aisayina zvibvumirano zvenguva refu nevapeji vemabhodhi emafoni, nemashoko anowanzotora kubva pamavhiki mana kusvika kumavhiki makumi mashanu nemaviri, zvichienderana nechimiro uye chiyero chehurongwa hwekushambadzira.
Tingave nemiyedzo yekutaura kuti zvine pundutso zvakanyanya kutenga rori yezvikwangwani, kunyanya kana ukaronga kuishandisa zvachose kune zvaunoda zvekushambadzira.Zvisinei, iwe unofanirwa kusarudza zvinoenderana nehurongwa hwako hwekushambadzira uye fungidziro.
Nguva yekutumira: Kubvumbi-15-2022